Brands We Work With

+ MARVEL
Marvel_Athlife_Partners_2023

We represent Marvel Entertainment in the world of sports, primarily focused on creating Marvel Super Hero™ Day activations across major and minor league sports. The activations help teams drive attendance, fan engagement, retail revenue, social media, earned media, and per cap revenue. Over the past decade, we have worked with more than 250 teams from the NBA, NBA G league MLB, MiLB, NFL, NHL, ECHL, AHL, MLS, USL, NLL, CPL and WNBA.

AthLife now also represents Mattel in the world of sports, primarily focused on creating game day activations with Barbie and Hot Wheels. The activations help teams drive attendance, fan engagement, retail revenue, social media, earned media, and per cap revenue. Our first programs will launch in the late summer of 2024!

Skybound_Athlife_Partners

Our agency works with Skybound to bring Robert Kirkman’s The Walking Dead graphic novel to life on the field. Celebrating The Walking dead’s 20th anniversary, fans across the country have the opportunity to experience The Walking Dead Night through themed jerseys, scoreboard graphics, and an exclusive The Walking Dead #1 variant cover.

Joe Moore Award_Athlife_Partners

The Joe Moore Award goes to the Most Outstanding Offensive Line Unit, making it the only college football award that honors a unit. From day one, we have helped stand up the award and support the business operations. We work to align endemic college football brands and to bring NIL opportunities to Joe Moore Award winning and contending athletes.

Panoscape_Athlife_Partners

PanoScape is a patented, award-winning, multi-functional interactive video software platform designed to engage fans at sporting events and provide clients with robust analytics through interactive video walls backed by a powerful cloud-based CMS. Our agency works with PanoScape to bring this experience to sporting events across the globe.

hustl agency

Our agency works with hustl. as a retailer for exclusive Marvel custom comics & variants featuring world-class athletes and entertainers.

Recognized as the best sports promotion agency in the world, our agency works with BDA to create one-of-a kind promotional giveaways that get fans to the ballparks early and get them waiting on stadium lines for hours for a chance at these exclusive collectibles.    

Our agency works with OT Sports to supply teams across sports with co-branded jerseys and retail to further enhance the fan experience, and to help teams generate additional revenue.